The Strategy for the Development of the Sungai Bakau Beach Tourism Object in Seruyan Regency

Edi Siswanto; Muhammad Anzarach Pratama

doi:10.70074/jaspdt.v2i1.54

Authors

Edi Siswanto Universitas Muhammadiyah palangkaraya
Muhammad Anzarach Pratama Universitas Muhammadiyah Palangkaraya

DOI:

https://doi.org/10.70074/jaspdt.v2i1.54

Keywords:

Tourism, Sustainability, Economy, Pantai Sungai Bakau, Government Strategy

Abstract

The Republic of Indonesia is a country rich in natural resources, biodiversity, and historical/cultural heritage. The abundance of natural resources can drive economic growth if managed properly according to public interests, ensuring that their utilization does not result in wasted time or resources due to mismanagement. Tourism is one of the sectors that can maximize the economic value of natural resources by transforming them into attractive tourist destinations for both domestic and international visitors. Besides its high economic value, tourism also fosters national pride, encouraging a sense of responsibility and care for the nation. Tourism is widely enjoyed by individuals as it helps relieve fatigue, enhance creativity, and support productivity. In today's era of globalization, the tourism industry has experienced rapid growth and is recognized as one of the largest industries of the century. Based on various global development indicators, the role of tourism is expected to continue expanding in the coming years. Therefore, significant efforts are needed to develop tourism potential, particularly in Indonesia. The tourism sector is crucial because it drives regional development, especially in areas with significant tourism potential, while also generating substantial foreign exchange revenue for both the region and the country. Tourism management plays an essential role in regional development under the current regional autonomy framework. It helps create job opportunities, improve income distribution, and introduce local arts, culture, and handicrafts to tourists—both domestic and international—boosting the local economy. Several factors motivate people to travel for tourism, including exploring new places, gaining knowledge, escaping unpleasant weather or seasonal conditions, engaging in activities unavailable at home, and simply seeking relaxation or recreation. Natural elements such as climate, scenic landscapes, flora and fauna, and natural mineral springs also play a crucial role in attracting tourists. Additionally, man-made attractions such as cultural heritage, local traditions, historical sites, traditional dances, and ceremonies further enhance the appeal of a destination. Therefore, the government must actively develop tourist attractions as key drivers to attract more visitors and strengthen Indonesia’s position as a leading tourism destination.

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